Apple bans device owners from operating the Rich Kids app that swaggering socialites use to boast of their luxury lifestyles - and charges £1,000 a month to 'flush out the fakes from real milionaires'

Apple has banned the Rich Kids app from all of its devices to stop swaggering socialites from using it to boast about their lifestyles.

The app was created by Juraj Ivan and Michal Harustiak in October and members were charged just under £1,000 a month to post their photos exclusively.

Mr Ivan and Mr Harustiak admitted they were inspired by the ‘Rich Kids of Instagram’ who showed off to the world their private jets, yachts in the Caribbean and the champagne-fuelled best parties.

But after the Instagram blog was accused of broadcasting millionaire fakes, they pair decided to “flush out the fakes from the millionaires” with their app.

Rubbishing suggestions the app is a PR stunt, Mr Ivan previously told MailOnline: 'I was surprised that there is no service or social network for Rich people that is not private.

'All of the social networks for the rich are closed to the eye of a random user.

We think that being rich is boring when nobody sees you.'

Members who were invited in the beginning to join the app for free to tempt others included Ukrainian socialite Julia Stakhiva, who boasts she is too beautiful to work - and claims to fly her hairstylist from Moscow to London just so she looks 'perfect'.

Turkish real estate 'prince' Emir Bahadir, 24, who says he grew knowing the best in 'cars, clothing, dining, art, and travelling' is also on it along with Robert Cavalli, son of fashion icon Roberto, who parties with Naomi Campbell and Kendall Jenner.

Also on the site is Israeli skincare king Dor Bukobza, 25, who brags that his shoes cost more than his friends' cars.

They claimed the price to join was fair as “if it was too much, it just isn’t for you”.

After the app’s launch it was not a surprise it generated much criticism.

According to The Times, a source close to Apple has said it was removed because it violated terms and conditions.

But members can still use it on Android devices and its website version.

It is claimed only six members post frequently, but around 25,000 people downloaded the app as non-paying members to follow and “like” the posts.

According to the Rich Kids app website: ‘Apple has removed Rich Kids from the App Store. Rich Kids didn't break any App Store guideline or rule and it was purely a decision of Apple's App Store Review Team which found the app inappropriate. Rather than let people decide if they like Rich Kids app or not, Apple made this decision for all iPhone users.